User:Npomoroman328

Advertsing
Advertising is a form of mass media that is used by companies and organizations to persuade people to take part in what they are offering. Advertisement is used to bring information to people about products, ideas or services. The goal of an advertisement is to make the viewer want to get involved in what is being offered. Advertising is one of the most important components in the marketing process. Companies invest a lot of time and money into their advertisement department due to its importance. When a product is released a major part of the it's success is based on how well the information about the product is expressed to the consumer. When a consumer becomes familiar with a product and is well informed they will feel more comfortable getting involved in the product. In our world today there are a lot of different mediums that are used on a daily basis for advertisement.

Forms of Advertising
Television Television is one of the most popular and successful mediums for advertising. The average American watches at least 4 hours of television everyday. 99% of American households possess at least one Television set and 66% possess 3 or more.The average number of Televisions sets in a household is 2.24 and the average number of hours those sets are on each day is 6 hours and 47 minutes. During this time a large amount of advertisements or commercials are being shown to the audience. Due to the successful effect that television ads have, the demand for T.V time is extremely high. This high demand causes the Ads to become very expensive. According to the American Association of Advertising, local television stations charge from $200 to $1,500 for a 30-second commercial. National commercials average in at $342,000 for a 30-second spot. And during highly watched events like the Superbowl, Ads can cost up to 3.5 million dollars. Advertising via Television can be vital to the sucess of a brand, company and organzation and is the top form of advertising today. Newspaper Newspapers are another popular form of advertising. In a newspaper almost half of the paper is made up of ads. There are two different types of ads in a news paper. Display ads, which are big ads with a picture that that could sometimes take up a full page. The other type is

Magazines

Radio

Billboards/Signs

Word of Mouth (WOM)